Greg Gifford: Building Apps for Salesforce, Cursory Knowledge and SFMC Challenges | Episode 1

In this episode, our host Anthony Lamot, CEO at DESelect, talks with Gregory Gifford, also known as “Gortonington”. Greg shares how he got started over 10 years ago with ExactTarget, (a.k.a. Salesforce Marketing Cloud). He shares lessons learned from building apps on the platform, his story on becoming a Salesforce MVP, his experience working at DEG, and much more.